Coenie Grebe's profile

DSTV — Every Day Is Halloween

DSTV—Every Day Is Halloween
South Africa has the worst GBV worldwide, with a woman being killed every hour. But the stats are ignored. We’re de-sensitised.
So how do you create awareness and make people sit up and pay attention to the true horror of what is happening around them. 
By using horror itself. 

INTRODUCING EVERY DAY IS HALLOWEEN… the greatest horror movie never made.
Awards

Promax Gold (Best Social Media Campaign)
Promax Silver (Best Use of Celebrity/Influencer Talent using Social Media)​​​​​​​
The New Generation Awards Gold (Most Innovative Use of Social & Digital Media)
The New Generation Awards Silver (Best Influencer Marketing Campaign)
Loeries Shortlist (Digital-Social Media)
Loeries Shortlist (Film-TV trailers & Promos)
Assegai Awards Leader (Data-Inspired Insight)
Assegai Awards Leader (Campaign for CSR / Social Good)
DSTV — Every Day Is Halloween
Published:

DSTV — Every Day Is Halloween

Published:

Creative Fields