We enjoyed building this project from scratch to highlight the milestones of Al Amreyah Cement. A name that left marks all over Egypt and witnessed the growth of families as it held them together! To showcase the bond developed between Al Amreyah and contractors, we spoke their language and traveled to their homelands to shoot their legacy!
Client: Amreyah Cement
Agency: Birdmilk Mo Salah Talal Nasr Emad Salem
Executive Creative Director: Mo Salah
Creative team/Lyrics: El Most Yara Elkomaty Sarah El Selehdar and special thanks to Mostafa Prince
Music production/composition: Ahmed Tarek Yehia
Director: Mohamed Noussier
DOP: Ahmed Mohsen
1st AD: Ahmed Tarek
2nd AD: Shady Shabita
Stylist: Ingy El Gably
Art director: Mohamed Fathy - Sara Wael
Photographer: Mohamed Medhat
Artwork: Omar Eldahma
Production house: Backstage Pictures
Executive producers: Samer Salah - Mohamed Raie
Producer: Tariq Babelly
Production management: Mohamed Salah - Ahmed Sobhy
Line Producer: Menna Nage
Post production: Circle Post Production
Senior Producer: Farah Wael
Editor: Kareem Saad - Ahmed Alaa
Colorist: Omar El Tohamy
Agency: Birdmilk Mo Salah Talal Nasr Emad Salem
Executive Creative Director: Mo Salah
Creative team/Lyrics: El Most Yara Elkomaty Sarah El Selehdar and special thanks to Mostafa Prince
Music production/composition: Ahmed Tarek Yehia
Director: Mohamed Noussier
DOP: Ahmed Mohsen
1st AD: Ahmed Tarek
2nd AD: Shady Shabita
Stylist: Ingy El Gably
Art director: Mohamed Fathy - Sara Wael
Photographer: Mohamed Medhat
Artwork: Omar Eldahma
Production house: Backstage Pictures
Executive producers: Samer Salah - Mohamed Raie
Producer: Tariq Babelly
Production management: Mohamed Salah - Ahmed Sobhy
Line Producer: Menna Nage
Post production: Circle Post Production
Senior Producer: Farah Wael
Editor: Kareem Saad - Ahmed Alaa
Colorist: Omar El Tohamy
