Water Treatment Logo
Logo design for a company that sells residential and commercial water treatment systems. The client requested a drop element within the logo, as the they have been using a clip art drop on their past branding. It was a challenge to create a new perspective on the drop, to approach it from a different angle, and to make it unique as a mark. To do this, I created the drop shape but transformed it into a vessel for holding water. This gives an air of pure, filtered water which is quintessential to the branding.
The client decided, at the last minute, that they wanted to keep their prior branding. So now this piece is for sale.
The client decided, at the last minute, that they wanted to keep their prior branding. So now this piece is for sale.
