INNOVATION IN SELF-CARE — SHOWER STEAMERS
Lujo bar is an artisanal, minority- and women-owned bath and body brand handcrafted in small batches by Ivonne Padilla and her team in New Haven, Connecticut. MSLK was tasked to revamp their packaging and establish a digital marketing plan that leverages their new brand equities and assets.
SERVICES
Brand Strategy • Brand Story • Brand Audit • Copywriting • Google PPC Advertising • Off-page Organic SEO • Packaging Rebrand • Packaging Design • Photo Art Direction • Social Media Campaigns • SEO Keyword Strategy • Strategic Digital Marketing
CAMPAIGN RESULTS
“I feel so grateful to have been put in the hands of the MSLK team. What an amazing experience it has been. When I reflect on the past year, so much of how Lujo Bar has grown is rooted in the work we have done together. You all have championed my vision and graciously schooled me on necessary components of brand building for retail success. MSLK’s SEO work and packaging redesign helped us get found by AllTrue and receive the largest order in our company’s history! I’m very proud of what we’ve made and can’t wait to share it with the world!”
– Ivonne Padilla, Founder
Visit our website to see the full case study and more of our work.
