Henriette van Baren's profile

Otherland 90's Collection

Henriette van Baren
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90s art direction brand identity Creative Direction design graphic design marketing nostalgia product design set styling

Otherland 90s Campaign

Inspired by 90s treasures such as polly pockets, shiny pink land lines, furry pencils and glossy lip smackers, we created a series of dreamy, pastel worlds filled with custom pedestals, soft painted skies and hard candy finishes. Each candle label was tailored specifically to the scent, including small details referencing the candles' name and ingredients.

Images were featured in a variety of press including Refinery 29, Apartment Therapy and House Beautiful. 
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Credits
Creative Direction & Design: Henriette Van Baren for Otherland

Campaign
Set Design & Styling: Party of One Studio
Photography: Henry Hargreaves

Lifestyle
Set Design & Styling: Heidis Bridge
Photography: Heidis Bridge

Retouching: Zach Vitale

90s art direction brand identity Creative Direction design graphic design marketing nostalgia product design set styling
90s art direction brand identity Creative Direction design graphic design marketing nostalgia product design set styling
Otherland 90's Collection
Published:
Henriette van Baren's profile

Owner

Henriette van Baren's profile
Amsterdam, Netherlands

Otherland 90's Collection

Otherland 90s Campaign Inspired by 90s treasures such as polly pockets, shiny pink land lines, furry pencils and glossy lip smackers, we created Read More

Published:

Creative Fields