Vedanta: Animal Care Organization
Brief:
The brief of this project is to design a logo unit for Vedanta's animal welfare initiative
where rescue for all kinds of animals including mammals, birds, reptiles, animal shelters
and healthcare was to be propagated.
Concept:
A direct connotation of love, care and all the values that we stand for, the logo is youthful
and contemporary with experimentation around shapes of letters. The use of pastel colors
brings out softness while striking a balance between bold and aesthetic.
