Over-the-Top Streaming Services
Team DCG’s approach to over-the-top streaming services allows our clients to reach mobile and on-the-go audiences with ease. Team DCG’s portfolio highlights our work with the Virginia Department of Health (Minority/Black, Indigenous, and People of Color Entrepreneurs, Asian American, Middle Eastern and Native American) and the Virginia Department of Medical Assistance Services (Hispanic and Latinx).
Client: Department of Defense (DoD)
Office: Army National Guard (ARNG)
Program: Texas Army National Guard (TXARNG)
Results:Campaign targeted females and veteran military to generate interest in joining the Texas Army National Guard.
Client: Virginia Department of Health (VDH)
Program: COVID-19 Communications
Client: Virginia Department of Medical Assistance Services (DMAS)
Program: Medicaid Expansion Support
Results: Campaign created one Spanish-language television and over-the-top video ad which delivered over 1.6 million impressions across Telemundo, Univision, Galavision, and OTT Spanish-language channels.
Client: U.S. Agency for International Development (USAID)
Office: Bureau for Resilience and Food Security (RFS)
Program: Feed the Future
Results: Campaign provided strategic target investments in countries and geographic areas where FTF has the greatest potential to sustainably improve food security and nutrition and strategically focuses resources on those approaches/interventions that will reduce extreme poverty, hungry, and malnutrition.
