Belvita Advent Calendar
Seasonal Facebook App for the Belvita brand
The run up to Christmas is a busy period so to keep existing and new Facebook fans engagaed
and brand exposed a competition was created which would span the whole month of December.
Creating the concept of a house for the advent calendar allows the user to be taken
through the front door and the various stages of the competition, with the main page looking
more like a traditional advent calendar.
I commissioned a seasonal wreath made with actual biscuits, then had it
photographed for use on this app and for other Christmas promotional material.
Each day a wall post was put up on the Belvita UK Facebook page
inviting people to come, play and possibly win with the competition.
A mobile version was created to allow users to play on the move.
