Allison Goodlin
Senior SEO Analyst
Carlsbad, CA, USA
WORK EXPERIENCE
Alphabet Inc. (Google Inc.)
Search Specialist, Customer Experience
Partner closely with the world’s biggest advertisers and agencies to develop digital solutions that build strong businesses and brands. Own the Search strategy for key clients across the entire business cycle for clients within my geographic market. Drive Search excellence with the LCS teams through pitching and activating new products to drive performance. With expertise in Search solutions and our clients’ business objectives, I advise them on growing their business, optimizing their campaigns and maximizing return on their marketing investment.
August 2020 - Mountain View, California, United States
Sr. SEO Analyst
Responsible for coordinating and implementing SEO strategies for clients. Implementing new campaigns, performing routine maintenance, and employing webmaster tools and other sanctioned tools and programs to analyze, optimize and resolve issues for clients. Coordinate content, design, social media, and other marketing pieces while Identifing new SEO opportunities for both product and lead generation efforts. Manage offsite and onsite optimization projects and report on performance. Conduct keyword research to guide content teams and review technical SEO issues and recommend fixes.
March 2013 - August 2020 Carlsbad, California, United States
