Medicine is problematic in Egypt, for both doctors and for patients.
NEWGIZA's MediTown tackles every issue, addresses it, and shows how it enhances the experiences for all the stakeholders.
The campaign is solely addressing doctors and patients and elevates the experience to a whole new level of convenience.
The futuristic look and feel of the exclusively medical city reflects a sophisticated level of readiness to new technologies and maintains an edgy equity.
Agency: MediaHUB Digital - سعدي | جوهر
Client: NEWGIZA
Creative Director: Ahmed Hazem
Copywriter: Ehab Khaled Fawzy
Team Leader: Akram Adel
Art direction/Design: Ahmad Sultan, Mohamed Osama
The Campaign has been published on Ads of the World
adsoftheworld.com/campaigns/the-future-of-medical-care
