Chang Ucchin Museum of Art

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Media facade for exhibition hall that with artist Chang Ucchin’s drawings.

Overview

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It is a work produced as a motion graphic video by recreating the painting work of artist Chang, Ucchin in a modern way.

Based on the simple and bold style of painting based on the theme of ‘Let’s see the facts anew’ by the artist Chang, Ucchin, the video was directed and produced through symbolic and metaphorical expressions rather than reproducing objects or movements as they are.

Still Cuts

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Process

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This video is produced in simple yet bold style illustrations and animations. It is founded on the theme consciousness of the artist, Chang Ucchin's "Let's renew the facts".
Image production through symbolic and metaphorical expressions, not just reproducing objects or movements as they are.

It is composed of three big parts: Life, Home, and Family. We directed and produced storytelling while maintaining the style of Chang Ucchin’s painting.