Change 4 Life
Tower Hamlets
Tower Hamlets
My brief was to take the overall Change 4 Life branding and to adapt it to create a unique look and feel for this specific campaign for Tower Hamlets.
On-going publicity for this campaign involves a number of phases and sub-initiatives, focusing on specific areas of healthy living and target particular audiences. Collateral includes: press advertising, posters, billboards, street furniture, branded give-aways, brochures, leaflets, vinyl banners and giant C4L people!
On-going publicity for this campaign involves a number of phases and sub-initiatives, focusing on specific areas of healthy living and target particular audiences. Collateral includes: press advertising, posters, billboards, street furniture, branded give-aways, brochures, leaflets, vinyl banners and giant C4L people!
Six foot character, part of a set designed for the spring campaign.
Character drawn to fit lampost banners across the borough.
(top) Set of character created by me for a gardening campaign.
(bottom) Design for a seed pot distributed to kids across the borough.
(bottom) Design for a seed pot distributed to kids across the borough.
