dayo dating app sizzle video
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Dayo, a video-first dating app oriented toward Gen Z, required an engaging sizzle video that showcased its suite of features while exciting prospective users leading up to the app’s launch.
In addition to the motion graphics, some light 3D work was required, along with animating all interface elements.
abbreviated variants
Working with the client’s creative team, we devised a master version of the video which could be strategically spilt into sections, with the addition of only a few new scenes, focusing on particular features for marketing on social platforms.
Browsing Variant
"Crushing" Variant
Editing Variant
Communicating Variant
client: Reflex Media
agency: Freelance
creative direction: James Russell
design: Ethan Starkweather
thanks
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