Brochures: Concept and Copywriting
Mytra Control
About the project
Product
Mytra Control company services brochures.
Audience
Customers from industry sectors in search of specific services, solutions and tools related to Industry 4.0.
Collaborators
This project was developed by the Marketing team in collaboration with head of Design unit.
Problems and goals
Concept, definition and copywriting
Mytra Control needed to develop its commercial brand image to present services, solutions, and tools to its customers.
Solutions
How do I approach the project?
1. Define and plan a series of brochures to present company and products according to the voice and tone set for the brand.
2. Create information structure for each brochure.
3. Write texts for the different sections defined for each brochure.
4. Translate into English.
