Problem
Launch the new UniCredit app describing the simplicity and speed of use for daily banking operations.
Launch the new UniCredit app describing the simplicity and speed of use for daily banking operations.
Solution
We hired a particular actor to demonstrate the benefit of the app.
We hired a particular actor to demonstrate the benefit of the app.
Commercial 30" - Rocky
Promo 15" - American Beauty
Some backstage
CREDITS
Agency
Agency
DUDE
Executive Creative Director
Livio Basoli
Lorenzo Picchiotti
Art Director
Filippo Rieder
Copywriter
Luca Pedrani
Photographer
Davide Bellocchio
Davide Bellocchio
