WÜNDERWIG BRAND IDENTITY (No. 3)
Concept suggestion during the process of visual identity development and product branding for Canadian wig brand. You can find the final result here.
This project has been developed for Brandify Agency, Montreal.
THE CLIENT
YONIT is a brand for handmade wigs. WÜNDERWIG is its most innovative product line.
THE CORE MESSAGE
YONIT creates and sells handmade, high quality products. WÜNDERWIG is a highly innovative wig, offering maximum comfort by leaving no hairs on face and neck.
THE ASSIGNMENT
Creation of the new Visual Identity and strong branding for the both the company and the product line.
THE PROCESS
included the development of a few different logo and design directions; each based on a different conceptual approach.
THE FINAL PRODUCT
is a complete presentation of the chosen Visual Identity, including Logo Design and Graphic Language for both the company and the product line.
Developed and realised items are: Conception & realisation of teaser ad campaign, social media posts templates, gift cards, shopping bags, garment bag, tags & label, business cards and flyers.
