What if is an Italian brand that produces design garments poised between innovation and tradition. Its strenght lies in the production process: the garments are manufactured from fine hand-painted virgin fabrics. Each garment obtained is thus unique and unrepeatable, like the woman who wears it.
Its corporate identity reflects an Italian sense of elegance, tradition and creativity through the use of high contrasts, airy spaces and fading letters, which suggests a future in progress, yet to be written.
Photos: Davide Bordogna ©
