Gelativo was looking to launch a new range of premium Gelato Cookies and at Relax we were given the opportunity to create new packaging for this exciting new range. Our approach was about creating a style that reflected a premium approach, reinforcing those visual cues from the flavours and ingredients, overall giving a rich and indulgent feel across all of these new packs. Gelativo are a Melbourne based manufacturer of quality Gelato and Sorbet products, with a focus on all natural, no artificial colours, flavours and preservatives and their products are made from the highest quality ingredients.​​​​​​​