Finefood Market
Brand Identity
About the brand
Finefood market is a brand based in Vietnam that provides various kinds of high-quality ingredients and supplies for home cooks, restaurants, hotels, and bakeries.
Logo
Our customer wanted to have two versions of the logo:
one with the full name of the brand, the other one is with the abbreviated name.
The logo has to be classic, simple, and meaningful.
one with the full name of the brand, the other one is with the abbreviated name.
The logo has to be classic, simple, and meaningful.
It also has to be different from other brands that already exist in the market.
Color Scheme
Patterns
To strengthen brand identity and style, we create some patterns that
indicate the brand’s character.
Classic:
Old but gold. Inspired by the vintage Indochine tiles pattern, this pattern reminds us of the classic colonial architecture developed in Viet Nam in the last century.
Innovative:
E-commerce is a crucial part of our business. Constantly innovating with new technology is what we do to make sure Finefood Market’s customers get the best experience.
Dynamic:
In a constantly changing business environment, the ability to modify and implement new strategies quickly is important. Finefood market always tries to keep the dynamic spirit in everything we do.
Premium:
We believe that quality food gives you a quality life. Therefore, all of our products are high quality and always brought to you with the best service.
