|| FLOP-E ||
A floppy disk or floppy diskette is a type of disk storage composed of a thin and flexible disk of a magnetic storage medium in a square or nearly square plastic enclosure lined with a fabric that removes dust particles from the spinning disk. Floppy disks are read from and written to by a floppy disk drive (FDD).
Floppy disks were so common in late 20th-century culture that many electronic and software programs continue to use save icons that look like floppy disks well into the 21st century.
In the early 1960s Philips Eindhoven tasked two different teams to design a tape cartridge for thinner and narrower tape compared to what was used in reel-to-reel tape recorders. By 1962, the Vienna division of Philips developed a single hole cassettes, adapted from its German described name Eingoch-Kassette.
These cassette companies had a very simple yet unique for the time methods of marketing their product. They used pop and attractive phrases with the kind the of advertisements which caught my attention.
I wanted to fuse these advertising strategies to market a much newer product in order to see how the old marketing strategies would work in a market such as todays and how the audiences would respond to them.
These cassette companies had a very simple yet unique for the time methods of marketing their product. They used pop and attractive phrases with the kind the of advertisements which caught my attention.
I wanted to fuse these advertising strategies to market a much newer product in order to see how the old marketing strategies would work in a market such as todays and how the audiences would respond to them.
