Project: Beaufort Tango beer label refresh

The first flavored beer brewed in Cameroon, Beaufort Tango is a blend of malt, corn, hops and aromas, selected to offer the consumer the sweetest flavors and intense pleasure during tasting. After the Beaufort Lager, the Beaufort light, it was high time for the Beaufort Tango to switch to premium with a new modern identity which consolidates its new positioning, love, as a territory of expression of the brand to be used by the agency to build a communication axis around seduction. The new bottle appeals, we all want to have it.

Client : SABC (Cameroun)

Agency : Voodoo Cameroun

Creative Director : Guillaume Schwartz

Art Direction : Adiaffi Cedric 

Graphic Design : Cedric Adiaffi/ Pat Chamale

Copy Writing : Nathalie Labatut

Ad Manager : Anais Kouendé

Assistant Ad Manager : Marine Diboulé. 

Country : Cameroun

Photographer : Zachary Ngnogue_studio XL