GRIFF
Interactive Map Landing Page
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When the opportunity to work on a Griff project became available, I had to be involved. The Warner Records Marketing team had cooked up a great activation to drive awareness around the artists EP launch, 'One Foot In Front Of The Other'.
Footprint stencils were sprayed on to various locations around London for fans to discover. With its own hashtag #OneFoot we wanted fans to spread the word on Instagram. To help communicate the locations we created an interactive map to highlight were the stencils could be found.
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We used an API from Mapbox to create the interactive Map. This allowed us to use custom footprint icons to pin point the locations. To make the page easily accessible we positioned it in front of the artists official website. To keep the branding cohesive, the page is styled using the EP aesthetic.
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