Father’s Day Creative for Ogilvy Nigeria:

The Brief:

Create a Father’s Day message for Ogilvy Nigeria which celebrates Nigerian fathers, highlights their positive traits and/or communicate the broad impact they have had on our lives. 

 

Insight: 

No matter how strict they are, every father has a soft side. 

 

Idea: 

Communicate the soft side of fathers using fruits as a metaphor in creatively illustrated visual assets.