Brand identity for a construction company 3-RED
3-RED is one of the leading developers in the Moscow region. The company is engaged in the construction of modern and comfortable residential complexes and development of urban infrastructure. 3-RED projects usually become laureates of professional awards in the residential real estate market. The company reffered to us for brand identity that would embody its modern spirit, reliability and pursuit of constant development.
‘I LIKE’
3-RED has developed a quality standard for residential complexes named ‘I LIKE’, for which we have also created a sign and a system for its use. All complexes branded with the ‘I LIKE’ sign meet the 3-RED concept in a number of parameters, such as a variety of finishes, a landscaped courtyard, service facilities and much more.
Project team
Art director: Eugene Maskaev
Designer: Nat Rybyakova
Illustrator: Nastya Scherbakova
Web-design: Max Frolov
Illustrator: Nastya Scherbakova
Web-design: Max Frolov
Special thanks to 3-red marketing director Maria Khuramshina.
