The Challenge
As the company and its offerings continue the grow, the Cadesmee brand identity didn’t seem to follow suit. Their initial identity was not consistent across their brand’s applications, it wasn’t representative of what the company offers, and it wasn’t scaling with the brand.
Our goal was to build a strong identity that was positively distinctive among competitors, memorable wherever it is seen and able to stand the test of time.
Our goal was to build a strong identity that was positively distinctive among competitors, memorable wherever it is seen and able to stand the test of time.