Visual Brand Identity
Mar 2021
Beyond TV
Stories move us. They make us feel more emotion, see new perspectives,
and bring us closer to each other. From Kuwait to the world, Beyond TV is a Middle East subscription streaming service. Launched on March 15, 2022, it offers a library of films and television series from Beyond Dreams Productions original programming.
and bring us closer to each other. From Kuwait to the world, Beyond TV is a Middle East subscription streaming service. Launched on March 15, 2022, it offers a library of films and television series from Beyond Dreams Productions original programming.
The concept
Our inspiration to develop the Beyond TV concept came from the cinematographic world.
We captured the typical morphology of cinema into projections of modules from a single frame to an enlarged screen.
We captured the typical morphology of cinema into projections of modules from a single frame to an enlarged screen.
Diagonals are the main figure in the visual proposal, we added triangles to expand the graphic system and we created a sense of depth through overlapping layers and opacity.
Client: Beyond Dreams
Executive Producer: Abdullah Boushahri
Agency: Cresci’s Agency
Production & Motion Graphics: Tercer Espacio
Creative & Art Direction: Juan Crescimone
Project Leader: Francisco Echevarría
Production & Design Team: Daniela Mirás, Santiago Crescimone, Belén De Chazal, Joaquín Fernandez
CHECK OUT MORE
Beyond TV is a Middle East subscription streaming service. Launched on March 15, 2022, it offers a library of films and television series from Beyond Dreams Productions original programming. (Images for proposal only).
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