Alquería 100% real milk
Between 2018 and 2020, media revealed that much of the milk that Colombians consume was not 100% cow's milk, but instead was a mixture of combined dairy products that do not provide the same vitamins or nutrients. With Alquería we wanted to show consumers, in a fun and magical way, that our milk is 100% milk and is the preferred milk among Colombian families.
GREY COLOMBIA
Cliente: Alquería
Vicepresidente Creativo: Sebastián Mallarino
Director Creativo: Diego Arenas - Juan Felipe Dueñas
Directora de Arte: Sandra Bernal
Copywriter: Cristian Hernández
Productora: Glorious
Director: David Villabona
Producción ejecutiva: @laura.sanchezcv
Post productora: Ovni Studio
Post productora: Ovni Studio
2020
Nota aclaratoria: Este proyecto nunca salió al aire ni en canales televisivos ni en medios digitales. Se publica únicamente con el fin de ser un referente creativo y publicitario.
