IKYK X TOTON

InDesign
Branding
In the spirit of togetherness, the idea came from IKYK to produce a special capsule collection for 2021 Ramadan and Eid Al-Fitr with TOTON. The collection consists of romantic modest pieces, with TOTON aesthetic infused into IKYK DNA. Layers of different kinds of lace fabrics plus combinations of shades of whites and pastel hues have become the souls of this collection.
IKYK (I Know You Know) is an Indonesian based Modern Modest ready-to-wear line that is modest in style fit for global citizens looking to enrich their daily aesthetics. Its signature lies in the silhouette that is oversize in nature, the use of earthy colors and eco-friendly material and its unique selections of outerwear for all seasons. IKYK have grown from being one of the local pioneer and favorite to a rising star in Korea, Japan and Australia. 


TOTON is a Jakarta-based contemporary womenswear brand that explores the nation’s natural beauty and diverse culture with modern reinterpretations, celebrating heritage while deconstructing traditions for a new approach in women’s ready-to-wear fashion. Classics are infused with reinterpretations of ethnic cloths and garments. Juxtaposing those elements with menswear-inspired cuts and silhouettes. 
Creative Direction by Anandia Putri Harahap & Toton Januar • Photographed by Hilarius Jason Pranata • Styled by Tri Sutrisno • Models by Balitar (Maria & Denia) • Make-up by Claudya C. Purba • Hair by Dita Wiradisastra • Visual, Branding and Graphic Design by Studio Woork (Io Woo, Sonya Putri, Mirda Alfian) copyright © 2021. All rights reserved. 
IKYK X TOTON
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