EUROPEAN DESIGN AWARDS 2021
Looking for the TOP of graphic design
"At the TOP of design" is the main concept of this graphic campaign for the European Design Awards, based in València (Spain).
We work with the concept that these awards are looking for the best projects in European Graphic Design, thus, under the motto "At the TOP of design" various graphic, static and moving pieces are articulated, of elements that have different behaviors physical but all of them go up looking for the "TOP" of the format: we have the EdAwards symbols (asterisks) that are attracted by a magnet, the letters of TOP that go up like a helium balloon and arrows push upwards.