Aaron Rowell's profile

Campaign Exploration for 2021

To keep the Pluralsight brand fresh and engaging as well as make a pivot in our messaging, we created a look that both tied back to Pluralsight's visual roots and explored new territory.

My exploration involved using a mixture of collage elements, and photography.
First are examples of how we could show up in the social media space.
I created a poster series (both light and dark versions) to further explore more artistic applications.
Finally, how this look might manifest on the web and at in-person events
Campaign Exploration for 2021
Published:

Campaign Exploration for 2021

Published: