MISS FATTY — Hitimpulse + Kanis + Jazz Montell
by DRASIK STUDIO®
We got approached by Hitimpulse, a collective of producers and songwriters, to produce an animated music video to launch their new song ‘Miss Fatty’ featuring Jazz Montell and Kanis.
The story is about a dance battle with three rounds between the singer and Miss Fatty, a fake character that embodies the song. The interface is inspired by the aesthetic of retro video games like Street Fighter. The four-piece collective wanted to make their first appearance as animated characters between the public who is watching the battle.
STYLEFRAMES
HIGHLIGTS
IDEA
A dance battle
In a Jamaican beach bar
Inspired by Street Fighter aesthetic.
Between Jazz Montell and Miss Fatty.
And some special guests.
CHARACTER DESIGN
ANIMATION PROCESS
THANKS FOR WATCHING!