MINI - JOHN COOPER WORKS
China launch campaign for the new line of sporting cars "JCW", Premiere at Shanghai Autoshow 2013.
An history video about the creator of the legendary Mini Cooper, and revolutionary innovations that changed the history of motor racing.
Client: Mini-BMW // Ag: Interone China
Studio: Pixomondo Beijing
Creative Director: Will Manning
Art Director: Francesco Tortorella
Motion: Francesco Tortorella / Michael Olea
Ex Producer: Iva Modrah
Ass. Producer: Sofia Chirico
Creative Director: Will Manning
Art Director: Francesco Tortorella
Motion: Francesco Tortorella / Michael Olea
Ex Producer: Iva Modrah
Ass. Producer: Sofia Chirico
Moodboard
