Every year for mother’s day whole families get together, cook big meals and celebrate. Every year, but not 2020. 

How to celebrate mother’s day in the year that there was no mother’s day?

Letters: one of the purest ways to express love. They sometimes come in the way of a voice note, a chat message or a video call but they convey the same message and feeling. When words fail you, a letter saves you.

Claro the biggest telecommunications company in the country decided to celebrate the date with the nearness a letter and telecommunications can bring to mothers, daughters and sons this and every other day.

We pinpointed some of the key mothers that during the pandemic would most likely have to spend the day apart, and wrote a letter to them to make them that would make them feel near to their children.

A mother with a first time pregnant daughter that cannot be with her to give all the tips, tricks and support she would otherwise get.

A grandmother that used to eat everyday with one of her granddaughters.

And a doctor mother fighting COVID-19 in the front line.

In truth, no mater where she is, your mother will always be in the best place, your heart.