Orderin Rebrand & Web Design
With the business going in a new direction, a complete visual overhaul was called for. This included a new logo, brand guidelines, website, driver uniforms, iconography and complete Design System.
Orderin Rebrand
Historically known as a restaurant delivery service, Orderin has revolutionised itself into a Business-to-Business offering an entirely new range of products and services. Catering to SME's through to big box retailers. This rebrand was essential in representing Orderin's new vision and announcing it to the world.
Drivers
Updated designs for Driver Gear to match our bright new look.
Photography: Rebecca Steyn, Creative Direction: Alex Bielovich
Product Visuals
Simplified graphics based on our merchant and in-store software, used to convey concepts on website.
Iconography
Full icon set designed for website, corporate decks and marketing materials.
Design System
A new, complete Design System was created in collaboration with other members of the Design team.
Initial research into competition, trends and visual style done in collaboration with K&I Agency. Final logo, reveal animation, iconography and website created by me. Creative Direction by Lizane Connoway.
