New Leaf & Co.
Previously Teatonics, New Leaf & Co is a drinks company producing Yerba Mate drinks with a flavourful twist.
While a new name was being introduced, it felt important for the logo to still have reference to Yerba Mate’s origins with the use of a typeface inspired by stone carvings. This was then used throughout the packaging and accompanied with delicate illustrations, representing the care put into the development of the products & the flavours that create the final taste infusion.