Pasar Triwindu
Pasar triwindu is an antique market located in Surakarta, Central Java, Indonesia, built in 1939 with name Pasar Triwindu, in 2008 changed its name to parse Windujenar then changed back to Pasar Triwindu at 2011.
The atmosphere in this market is full of antique stuff, we want the audience feel this experience through this branding, so we decided to make a logo with lots of detail instead of making it a simple one.
For the color we use brave color without removing the traditional element from it.
In this brand typeface that used is a serif to makes the atmosphere feel more classic.
In this brand typeface that used is a serif to makes the atmosphere feel more classic.
Pattern
The pattern for this brand inspired by stuff found in this market like old lamp, batik, ceramic cup, ceramic plate, Javanese mask, clock, old telephone, and old money, Those patterns can be used as a label for each category for the packaging, or used in the market.
For the main pattern we arrange all of those of pattern into one. This pattern can used in many media such formal letter, package, or sign system in the market.
Logo Configuratin
This logo has a complex shape, sometimes it's hard to recognize a complex logo, so we make a few configurations for this brand.
The first one is the main logo, used in formal documents, main sign, and every media if possible.
The first one is the main logo, used in formal documents, main sign, and every media if possible.
The second one is the logo used in some package and cooperation with other brand, such sponsor and collaboration,
The third one is the logo used for small package such label, seal, and other small needed.
The last one is the logo used for very small needed such engraving, sculpture, or antique stuff so the logo doesn't disturb the value of some stuff.
And for non-color media, we make negative and positive version of one-color-logo that can be used as needed.
