Branding / Event design 2018

Bachelor of Arts, Communication Design, Final Work

Beatsbreak is a local, relaxed, nature event for everyone during the South Island Surf Championship in St. Clair -  Dunedin. The South Island Surf Championships are an annual surf event, held to identify the best surfer in the South Island. A large crowd of people attend every year to follow this event but there are no surrounding experiences, just expensive restaurant which are often full. Now there is Beatsbreak. The first festival will introduce social activities at the beach during the surf contest. 

This will provide an opportunity for people young an old, those addicted to the surf or spectators who love to be outside to listen to music to enjoy good for and have a relaxed weekend with their family and friends. 

Beatsbreak will support local businesses and brands as it grows. It will be annual festival at St. Clair and could occur at different beaches and at other times of the year as well.