Homeplace
Identity and style guides developed for Homeplace, a house sharing network based in London.
The identity features a universal house icon (referencing the 'home' element of the company name), which is then flipped on it's head to form a location pointer (to reference 'place'), providing a flexible device that can be used across all communications.
The identity features a universal house icon (referencing the 'home' element of the company name), which is then flipped on it's head to form a location pointer (to reference 'place'), providing a flexible device that can be used across all communications.
The logo exists in two arrangements, with the icon beside the company name for more formal use, or as a container for the wordmark on larger format, more dynamic applications.
