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Nora Al Rashedi - Shinobi Fashion Brand

Nora Al Rashedi

My project revolves around crafting a distinct personal brand that merges the essence of sports streetwear with the captivating aesthetics of anime, infused with Arabic traditional patterns. Rooted in my deep passion for fashion, sports, and anime, I aim to create a unique fusion that resonates across diverse audiences. Inspired by my appreciation for both contemporary and traditional cultural expressions, I seek to integrate Arabic traditional patterns into modern streetwear designs, paying homage to my cultural heritage while injecting a fresh perspective into the fashion landscape.

The brand's name, "SHINOBI," holds significant meaning, carefully chosen to reflect the anime inspiration and Arabic influence. "SHINOBI," which translates to "ninja" in Japanese, embodies a unique essence that aligns with the brand's identity, blending the allure of anime culture with Arabic flair. Moreover, anime serves as a driving force, infusing each design with dynamic energy and visual storytelling. Through this project, I endeavor to create a harmonious blend of tradition, innovation, and artistic expression, inviting wearers on a journey where style converges with cultural heritage in a captivating and contemporary manner.

Instagram: Norasplace1
Behance: Nora Ali
Nora Al Rashedi - Shinobi Fashion Brand
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Nora Al Rashedi - Shinobi Fashion Brand

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