We were asked to develop a modular jetsurf bag that can hold 40kg and help the user with the preparation and usage of the product.
The cover becomes a mat to keep sand from disrupting the unpacking preperation experience/
The way the components are places is done so that the user minimizes steps and movement to get ready.
We also developed an AEDRA app that would gamify the experience and provide challenges to the user. DM for more info about the app.
Matching design language with the product.
Fitlock snap system to secure everything in place.
