Arctic
Arctic is a premium outerwear brand, catering primarily to North American and European consumers. The company aimed to create a luxurious yet rugged brand image to appeal to its target market. Intertidal engaged with Arctic to create the company’s logo, brand collateral, and packaging solutions. We developed a rugged, yet versatile system centered around the ideas of adventure and luxury.
Client / Arctic
Scope / Logo Design, Packaging, Branding
Software / Illustrator, Photoshop
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