Project Brief
Innovate solutions for Asian Fine Food Spice Blends packaging gift set.
Client Background
Asian Fine Food offers a diverse range of freshly roasted and crushed spice blends, perfect for enhancing the flavors of various cuisines. These blends are versatile, free from fillers and preservatives, and priced at RM8.50 per pack. They are ideal for creating curry bases, pasta sauces, marinades, and more. Additionally, the company plans to sell three
flavors in a promotional gift pack.
flavors in a promotional gift pack.
Concept
Embrace Malaysia’s rich multiculturalism through our packaging concept, uniting three races’ cherished spices in a celebration of diversity. The design vividly portrays collaboration among different backgrounds, mirroring the nation’s unity. Each individual’s unique kitchen symbolizes Malaysian culinary depth. The versatile spices encourage culinary exploration, transcending borders for delightful dishes. Our packaging evokes the vibrant spirit of Malaysian night markets, reminiscent of shared festivity. By incorporating the Malaysian flag’s colors, our design firmly connects to the nation’s identity. Experience the fusion of flavors that honors heritage, encapsulating the essence of unity and togetherness in Malaysia’s culinary narrative.
